Email templates / Decline a discount
A discount request is not an attack, it is a question. You can say no and still keep the customer by being clear about the value and giving a different kind of yes.
Replace the [brackets] with your details. Change the tone to fit your relationship with the reader.
Hi [Name], thank you for asking. We keep one price for every customer, so I cannot offer a discount. What I can do is [extra, such as a longer trial or a free add-on]. Would that help?
Hi [Name], I understand budget matters. Our price includes [value 1] and [value 2], which is where most customers see the benefit. I cannot lower the price, but I am glad to walk you through how to get the most from it.
Hi [Name], thanks for the question. The monthly price is fixed, but the yearly plan works out [X]% lower. If that suits you better, I can set it up today.
Typing a quick draft and fixing the tone is faster than starting from a template. This is a real rewrite from NudgeWrite, using the Friendly tone:
no discount possible, our price is fixed
Unfortunately, we can’t offer a discount—the price is fixed.
Select your draft in Gmail, Outlook, Zendesk or any text box, press Cmd+E (Ctrl+E on Windows), pick a tone and click Replace. 50 free rewrites, no card.
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